With the government proposing a crackdown on card surcharges and new data revealing the staggering loss of ATMs being spotlighted in October, Jason Bryce’s Cash Welcome campaign reminded us why cash is king. Several timely press releases from Cash Welcome offered differing and informative ...
Do's and don'ts checklist
Your checklist for the do's and don'ts of pitching to the media.
Do you fully caption your images?
Do you know not to pitch a story in a way that is too casual?
The what to do and the what not to do when pitching your media release.
Download the checklist
Pre-planning your event is key to its success. Plan for the good and bad to ensure a smooth event.
PR events, like press releases, need visual elements to make them stand out.
Once you have your target media in mind, it's time to prepare your media list.
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With a press release practically overflowing from the 7 News Values in journalism, Monash University’s breakthrough research on antibiotic resistance taps into and offers a solution to a concerningly hot topic with major implications for global healthcare. Headline/Opening Paragraph Australian ...
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